关于omy
About omy

My Hong Kong Travel Blog with the Hong Kong Tourism Board

omy.sg, in collaboration with the Hong Kong Tourism Board (HKTB) sent ten bloggers on a 4D3N trip to Hong Kong to experience the Dragon Boat Carnival and other fun activities in Hong Kong, as a viral marketing campaign to promote Hong Kong tourism. The ten bloggers are selected from over 1000 bloggers who registered for the Singapore Blog Awards in 2010.

The bloggers shared videos, photos and their itineraries online via a specially created omy.sg blog from July till end August 2010. Readers also get to vote for their favourite bloggers' itinerary and in doing so, may win a trip to Hong Kong for themselves.

The Singapore Dance Delight Blogging Challenge with F&N

The Singapore Dance Delight Blogging Challenge was held in conjunction with a mega street dance competition, the Singapore Dance Delight Vol 1, organised by local dance school, O School. Bloggers were to attend and blog about the event to win a trip to Osaka to cover the Japan Dance Delight Vol. 17 Finals in Japan, among other attractive prizes.

In the first phase, bloggers were invited to attend and blog about the Singapore Dance Delight Vol 1. preliminary through omy.sg's Blog Club. Six bloggers with the best event coverage entries were then shortlisted to compete for the top prize.

Night-Out @amp; Bras Basah, Bugis Precinct

To showcase the vibrant night life in the Bras Basah, Bugis Precinct, omy.sg bloggers were invited to a series of special night out events. The bloggers' blog entries on their experiences and omy.sg's video coverage of the events are featured on the mircosite.

CITISPA 360 Challenge

Six ladies were selected to undergo a 360 transformation by CITISPA, with three focused on facial transformation and another three on body transformation. The ladies shared their 8 weeks transformation experience on a shared blog, with the final winners revealed in a finale ground event.

Singapore Flyer Chinese New Year Auspicious Trail Giveaway

A custom-designed game/e-card for Chinese New Year to showcase the Singapore Flyer's Auspicious Trail. Users can select one of the twelve Chinese Zodiac greetings and send it out to their friends. The users who sent out the most e-cards get to win attractive prizes from the Singapore Flyer.

Singapore Flyer Connection Game

A custom-designed game for the Singapore Flyer, the Singapore Flyer Connection Game engages users by challenging them to fix the cables to light-up the flyer in the fastest time possible. Winners get to win weekly Singapore Flyer tickets among other exciting prizes.

Win ASUS Eee-PC Seashell Contest with ASUS

A straight-forward Q&A contest to giveaway a set of ASUS Eee-PC Seashell from their Karim Rashid Collection.



Share your enjoyable moments with Bee Cheng Hiang Photo Contest

To celebrate their 75th anniversary, local household brand, Bee Cheng Hiang ran a photo contest together with omy.sg, inviting readers to share their enjoyable moments. The contest attracted hundreds of entries and the cross-media publicity effort from omy.sg garnered a WAN-IFRA 8th Asia Media Awards, Best in Cross Media Advertising (SILVER) win for omy.sg and Bee Cheng Hiang.

Award
IFRA XMA Cross Media Awards 2009 by WAN-IFRA
Best in Cross Media Advertising (Silver)

Selphy Connections Blog Contest

Blog contest organised by omy.sg and Canon to promote Canon's Selphy CP780 compact photo printer. Six bloggers were selected to review and blog about their experience with the new Canon Selphy compact photo printer. Public is then invited to vote for their favourite blog entry to win prizes.

The Chinese Challenge Voting Contest

Readers are invited to vote for their favourite Speak Mandarin campaign videos for 2009 to stand a chance to win weekly prizes in this contest sponsored by the Speak Mandarin Council. For 2010, public is invited to recommend guests whom they like to see appearing on the Chinese Challenge TV Show.

my paper Executive Look

The my paper Executive Look is a signature event for my paper and Singapore's first executive-oriented competition in search of a male or female who best epitomises the modern Singapore working executive. The exciting finalists' blog and competition website is designed and maintained by omy.sg to support my paper for the event.