The Consumers Association of Singapore (CASE) has launched a new initiative, the CaseTrust Accreditation Scheme for E-businesses. This aims to help consumers identify online businesses that prioritise consumer-friendly practices.
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Known as the e-CaseTrust scheme, it also empowers online retailers and service providers to gain a competitive edge by embracing pro-consumer policies for handling customer complaints, refunds, and disputes.
“Consumers can also have the assurance that these e-businesses are committed to being honest and transparent in how they communicate prices, delivery/shipping charges, and other additional charges.”
The official launch of the e-CaseTrust scheme took place at an industry event held at ZALORA’s SouthEast Asia (“Zalora”) corporate office.
The event was attended by Low Yen Ling, Minister of State for the Ministry of Trade and Industry and the Ministry of Culture, Community, and Youth, Melvin Yong, President of CASE, Jayems Dhingra, Chairman of the CaseTrust Advisory Council, and Russell Chan, Principal and Chief Executive Officer of Nanyang Polytechnic.
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